WSBA (York, PA) Facts – 1943

From the publication Radio Annual we present a rundown of some high level facts about WSBA. This publication was prepared and distributed as a directory for the broadcasting and advertising industries of all management positions at radio stations around the country.

WSBA (York, PA) Radio Annual Advertisement 1943

In the early days of radio, attracting national advertising accounts could make up a large portion of a radio station’s annual revenue. Radio stations were typically represented by national advertising firms that would broker advertising contracts for individual radio stations. This advertisement was published in Radio Annual, a directory of all radio stations in the […]

WSBA (York, PA) Advertising Rate Card #23 – April 1st, 1976

How much did it cost to advertise on WSBA back in 1976? The following rate card dictated the cost of airtime for individual dayparts and program lengths and applied to local advertisers. Check out the back page where all of the Susquehanna Radio Corp. properties at the time are listed.

WSBA (York, PA) Personality Profile – Johnny Knight

Johnny Knight (Jack Crawford) started his broadcasting career in the Milton-Lewisburg area of Central Pennsylvania. Some of his early stations included WUDO and WUNS in Lewisburg and WMLP in Milton. Johnny would make is way to Reading’s WRAW and by the early 1970s could be heard on WSBA. This personality profile would have been included […]