WSBA (York, PA) Horse Racing Results Television Advertisement 1978
In this exhibit, we present a thirty-second television advertisement from November of 1978, promoting WSBA broadcasting of horse racing results. VIDEO EXHIBIT WSBA-AM Race Promo
WSBA (York, PA) Papa Dino’s Commercials – circa 1964
In the mid 1960’s Papa Dino’s was a local Italian restaurant and pizza shop with locations across south central Pennsylvania. Locations included Steelton, Lebanon, Lancaster
WSBA (York, PA) Personality Profile – Johnny Knight
Johnny Knight (Jack Crawford) started his broadcasting career in the Milton-Lewisburg area of Central Pennsylvania. Some of his early stations included WUDO and WUNS in
WSBA (York, PA) Radio Annual Advertisement 1943
In the early days of radio, attracting national advertising accounts could make up a large portion of a radio station’s annual revenue. Radio stations were
WSBA (York, PA) RARE 1948 WSBA Studio Photo featuring Eugene Lane
Here is a rare glimpse into the WSBA control room as it was in 1948, only five years after signing on in 1943. There is
WSBA (York, PA) Real Estate Brochure – 5989 Susquehanna Plaza Drive – 2021
In 2021, Cumulus Media made the decision to place WSBA’s studio building at 5989 Susquehanna Plaza Drive up for sale. A combination of high maintenance
WSBA (York, PA) Sponsor Magazine Print Advertisement – April 1959
Attracting national advertising dollars was a cornerstone of WSBA’s revenue. There were many publications and magazines in the twentieth century that served national advertising buyers.
WSBA (York, PA) VIDEO: Breakfast with Ralphie – March 27th, 1994
This exhibit provides a rare look at a live broadcast with WSBA morning man Ralph Lockwood from March 27th, 1994. “Breakfast with Ralphie” is on-the-road
WSBA (York, PA) VIDEO: Ed Lincoln’s Farewell – WGAL News Story; October 7th, 1992
In the history of WSBA few people could claim the tenure that Ed Lincoln had. Ed started at WSBA way back in 1951 staying with
WSBA (York, PA) Weekday Line-Up Television Commercial – 1979
In this exhibit we go back to 1979 for a commercial spot produced for WSBA promoting the weekday on-air line-up. VIDEO EXHIBIT WSBA Generic Television
WSBA (York, PA) WSBA 75th Anniversary Flashback (Mark McKenzie Interviews Dave Russell) – 2017
In 2017 WSBA was celebrating their 75th Anniversary. To commemorate this milestone WSBA host Mark McKenzie welcomed back some voices of the past to discuss
WSBA (York, PA) WSBA Jingles! PAMS Series 17
A radio station strives to carve out an identity that is unique and memorable. This identity translates into rating which translate into sales (theoretically). In
WSBA (York, PA) WSBA Presents: “The Parade” September 2nd, 1972
Simply called “The Parade”, WSBA radio put together a big Labor Day weekend event in Downtown Lancaster in 1972. The Parade drew thousands of people
WSBA (York, PA) WSBA SportsTalk – Special Guest Richie Ashburn – December 6th 1983
WSBA’s Barry Bickhart welcomes Philadelphia Phillies play-by-play announcer and future baseball hall of famer Richie Ashburn to the SportsTalk program. Listen as Richie takes calls
WSBA-AM & FM (York, PA) “6 Minutes” – Audio Sales Presentation – 1977
One way to get in front of prospective advertisers is through the U.S. Postal Service. In 1977 a special mailing was created that delivered the
WSBA-AM & FM (York, PA) Susquehanna Plaza Studio Tour: 1975
In 1975, WSBA and WSBA-FM were moving into their new facilities in Hellam, PA. This new building was state of the art and was heralded
WSBA-AM & FM (York, PA) Susquehanna Plaza Studios Brochure – April 1976
“Welcome to one of the most complete broadcasting facilities in America…” In this exhibit we present an informative brochure provided to visitors of the new
WSBA-TV (York, PA) U.S. Keds Presents “Kedso The Clown” on WSBA-TV (Vintage Promo Banner)
Who’s the leader of the club that’s made for you and me? Kedso the Clown? In this exhibit, we present a vintage promotional banner for
